09 October 2023
B2B eCommerce platform: innovate with Rewix!
In the digital age, companies are constantly seeking innovative solutions to stay competitive and meet the growing expectations of customers. B2B ecommerce in particular has seen rapid evolution, with businesses searching for reliable and powerful platforms to manage their online operations. In this context, Rewix emerges as a leading solution in the industry. But what are Rewix's strengths exactly, and how can it help businesses navigate the complex world of B2B ecommerce?
B2B ecommerce is rapidly evolving, and companies need a platform that can adapt to the changing market needs while ensuring security, efficiency, and a high-quality user experience. While many platforms promise cutting-edge solutions, few can offer a comprehensive package that integrates ecommerce, CRM, marketing automation, and analytics into a single system. Moreover, with rising customer expectations and the need to provide omnichannel experiences, companies risk losing sales opportunities and damaging their reputation if they don't choose the right platform.
This is where Rewix, the first eCommerce eXperience Platform, comes into play, and we'll delve into its features in the following paragraphs.
A Unique Solution, a Singular Solution
A One-of-a-Kind Platform: Rewix stands out as the first and only B2B Ecommerce eXperience Platform (EXP), offering integrated solutions for businesses' ecommerce needs.
- Speed, Flexibility, and Security: Designed to be fast and flexible, Rewix prioritizes transaction and customer data security.
- The Power of Artificial Intelligence: With AI integration, Rewix takes marketing automation and data analysis to the next level.
- Omnichannel Experience: End customers can seamlessly navigate various channels, both online and offline, experiencing a true omnichannel journey.
- Comprehensive Integration: From ecommerce to CRM, from marketing automation to analytics, Rewix offers everything a company needs in a single system.
- Customer-Centric Approach: With pre and post-sales support services and a deep understanding of modern customer expectations, Rewix is committed to providing the best possible experience.
- Futuristic Vision: Looking to the future of B2B digital selling, Rewix guides companies toward success, helping them make the most of digital opportunities.
The Choice of Marketing and Sales Professionals
One of the main reasons Rewix is gaining popularity among corporate marketing professionals is its ability to integrate advanced marketing automation and analytics features. In an era where data is essential for informed decision-making, Rewix offers powerful analytical tools that enable marketers to monitor, analyze, and optimize their campaigns in real-time. This makes the platform ideal for effective Account Based Marketing strategies (learn how to harness ABM: read the article). Additionally, with integrated Artificial Intelligence, marketing professionals can customize customer experiences, segment the audience more effectively, and predict market trends. This ability to provide in-depth insights and automate complex processes makes Rewix an invaluable choice for marketing teams aiming to maximize ROI and build lasting customer relationships.
Furthermore, Rewix appeals to Sales teams because it improves sales and business outcomes:
- creates new sales opportunities by reaching new leads and markets
- enhances conversion rates of ongoing opportunities
- generates up-sell and cross-sell opportunities with existing customers.
The Ideal Ally for IT Managers
From an IT perspective, Rewix stands out for its robust and modular enterprise-class architecture based on J2EE architecture. The platform has been designed with particular attention to scalability, ensuring that businesses can expand and adapt to changing market needs smoothly. IT specialists also appreciate Rewix's flexibility in terms of integrations: the platform can easily connect to other business systems, such as ERP or CRM, through well-documented APIs. This means less headache during implementation and maintenance phases. Additionally, security is at the core of Rewix, with advanced protocols to protect data and transactions.
The combination of these features, along with high-quality technical support, makes Rewix the preferred choice for IT professionals seeking a reliable and cutting-edge B2B ecommerce solution.
An Ally for Corporate Budgeting
Those responsible for corporate budgeting and finance are constantly seeking solutions that offer excellent value and contribute to efficient financial management. Rewix meets these needs by offering a platform with a transparent and predictable pricing model. Its ability to integrate various functionalities into a single system reduces the need to invest in additional tools, leading to significant economies of scale. Furthermore, the platform helps businesses optimize sales and improve cash flow through detailed analysis and advanced reporting. This allows budgeting managers to have a clear view of corporate performance and make informed decisions on resource allocation.
In summary, Rewix presents itself as a solution that not only supports business growth but does so economically sustainably, making it a preferred choice for those managing corporate budgets.
New Business and Sales Process Optimization
One of Rewix's distinctive features is its inherent ability to create new business opportunities for companies. Through its advanced platform, companies can reach new market segments, making the most of B2B ecommerce potential. But it's not just about acquiring new customers; Rewix is equally effective at strengthening relationships with existing customers, offering them personalized and omnichannel purchasing experiences. Simultaneously, the platform helps streamline and optimize sales processes. Thanks to automation and artificial intelligence, companies can reduce order management times, minimize errors, and ensure higher customer satisfaction. This not only leads to increased sales but also a reduction in operational costs, allowing businesses to reinvest saved resources in other strategic initiatives.
In summary, Rewix is not just an ecommerce platform but a true growth and optimization engine for modern businesses.
Versatility and Business Model Innovation with Rewix
In today's ecommerce landscape, the ability to adapt and offer tailored solutions for various business models is essential. Rewix excels in this, offering unprecedented flexibility that goes beyond the traditional B2B model. With Rewix, businesses can explore and implement B2B2C models, seamlessly integrating dropshipping solutions if necessary. This integration is made even smoother with dedicated plugins that synchronize products and orders with popular ecommerce platforms like Shopify, Magento, Prestashop, and WooCommerce.
But Rewix's versatility doesn't stop there. The platform also offers the possibility of creating marketplace sales models, a revolutionary approach where the proponent can sell third-party products within a consolidated catalog. This model not only expands the offering and variety for customers but also allows businesses to benefit from new sources of income and build strategic partnerships with other vendors.
Rewix is not just an ecommerce solution; it is a flexible and integrated ecosystem that enables businesses to reinvent their business model, harnessing the opportunities offered by digitalization and responding to the continuously evolving market needs. Discover how to tap into global opportunities through ecommerce: read the article.
Key Modules and Features of Rewix
At the core of Rewix's power and versatility are a series of modules and features designed to meet every need of B2B ecommerce:
- Integrated Ecommerce: Rewix offers a complete ecommerce system, allowing businesses to create detailed product catalogs, manage inventory, and process orders with ease.
- Advanced CRM: The platform integrates a CRM that helps businesses manage and analyze customer interactions, ensuring a 360-degree view of relationships and improving customer loyalty.
- Marketing Automation: With automated tools, Rewix enables the creation and management of targeted marketing campaigns, guiding the customer throughout their buying journey.
- Analytics and Reporting: Thanks to intuitive dashboards and detailed reports, businesses can monitor sales performance, analyze customer behaviors, and make data-driven decisions.
- Artificial Intelligence: Rewix harnesses AI to provide sales forecasts, customer personalization, and advanced automation, ensuring a competitive edge.
- Omnichannel Management: The platform supports a true omnichannel experience, integrating online and offline sales and ensuring a seamless transition between various sales channels. It also includes the ability to create B2B2C hybrid models with dropshipping deliveries and marketplace models.
These are just some of the modules and features that Rewix provides to businesses. Each tool is designed with the goal of making B2B ecommerce simpler, more efficient, and more profitable, solidifying Rewix as a cutting-edge solution in the digital landscape.
"Order Management" Module
The "Order Management" module is essential for any ecommerce platform, and Rewix is no exception. This module is designed to handle the entire order lifecycle, from receipt to delivery. Here are some of its potential features:
- Order Management: Allows businesses to receive, process, and monitor orders in real-time, ensuring that customers receive their products as expected.
- Catalog Management: Enables catalog management with category and product attribute management necessary for comprehensive product descriptions.
- Faced Search: By using tags to catalog all platform elements, it's possible to help potential customers find the product they're looking for through multidimensional search.
- Configurator Management: Activates the ability to guide potential customers in choosing product components and features, assisting in attribute and variant configuration.
- Inventory Integration: Ensures that stock levels are always up-to-date, avoiding product overlaps or shortages.
- Process Automation: Thanks to automation, businesses can reduce manual errors, speed up processing times, and improve operational efficiency.
- Shipment Management: Integrates third-party shipping solutions, allowing businesses to choose the best courier and track shipments in real-time.
- Returns and Refunds: Provides tools to efficiently manage customer returns, ensuring a good customer experience even in case of issues.
- Advanced Reporting: Offers detailed reports on orders, sales, and shipments, allowing businesses to have a clear view of their operations and make informed decisions.
Rewix's "Order Management" module provides businesses with the tools they need to effectively manage orders while ensuring a high-quality customer experience.
For a more detailed and specific description of the "Order Management" module's features, I suggest contacting the company directly or consulting the platform's official documentation.
"Sales Management" Module with Integrated CRM Features
The "Sales Management" module is an essential component of any modern B2B ecommerce platform, especially when it integrates advanced functions such as CRM, marketing automation, DEM, and live chat. Here's a detailed description of such a module:
CRM (Customer Relationship Management)
- Contact Management: Stores and organizes detailed information about customers and potential customers, including name, company, role, contact details, and interaction history.
- Segmentation: Allows categorization of customers based on various criteria, such as buying behavior, preferences, or geographic location.
- Opportunity Management: Manages business negotiations, tracking all stages along the sales funnel.
- Agent Management: Manages sales network activities by assigning customers to specific agents and analyzing all interactions during the relationship.
- Sales Pipeline: Displays and manages sales opportunities at various stages, from lead generation to deal closure.
- Analysis and Reporting: Provides detailed reports on sales performance, customer interactions, and sales forecasts.
- Campaign Automation: Creates and manages automated marketing campaigns based on customer behavior and preferences.
- Lead Scoring: Evaluates and ranks potential customers based on their likelihood of conversion.
- Landing Page Management: Creates and optimizes landing pages for specific campaigns, monitoring conversions and effectiveness.
Direct Email Marketing (DEM)
- Newsletter Creation: Intuitive tools for designing and sending personalized email newsletters.
- List Segmentation: Sends targeted emails to specific segments of your contact list based on criteria such as purchasing behavior or demographics using the entire dataset of the customer base.
- Performance Analysis: Monitors key metrics such as open rates, click-throughs, and conversions to optimize future campaigns.
Integrated Live Chat
- Real-time Support: Provides immediate assistance to customers or potential customers while they browse the website.
- Chatbot: Uses artificial intelligence to answer frequently asked questions and direct customers to the appropriate department.
- Interaction Analysis: Records and analyzes conversations to improve customer service and collect valuable feedback.
The "Sales Management" package with integrated CRM, marketing automation, DEM, and live chat features provides businesses with the tools needed to manage and optimize the entire sales cycle. From lead generation to customer retention, this module enables businesses to interact effectively with customers, personalize their experiences, and maximize sales opportunities.
"Data Management" Module
The "Data Management" module represents the beating heart of any modern platform that relies on data and analytics to make informed decisions. In a context where information is the key to business success, this module stands out for its ability to manage, analyze, and visualize data effectively and intuitively. Here's a detailed description:
Robust Data Lake
- Scalable Storage: The data lake is designed to store a vast amount of data, both structured and unstructured, from various sources, ensuring scalability and flexibility.
- Data Integration: Allows data integration from various touchpoints, such as ecommerce, CRM, social media, and other business systems, into a single centralized repository.
- Real-time Access: Offers the ability to access data in real-time, ensuring that analyses and reports are always up-to-date.
- Report Creation: Intuitive tools for creating customized reports based on business needs.
- Data Visualization: Presents data in easily understandable formats, such as charts, tables, and dashboards.
- Export and Sharing: Allows exporting reports in various formats and sharing them with internal and external teams or stakeholders.
Integration with Tableau Embedded
- Advanced Analysis: Thanks to integration with Tableau, one of the leading data analysis platforms, users can perform in-depth analysis and advanced visualizations.
- Interactivity: Users can interact with data, filter it, explore it, and delve deeper directly within the platform.
- Custom Dashboards: The ability to create custom dashboards allows businesses to have a clear view of key metrics and emerging trends.
The "Data Management" module offers businesses a comprehensive solution for managing and analyzing their data. With a robust data lake at its core and integration with advanced tools like Tableau, businesses can derive valuable insights from their data, guiding strategic decisions and optimizing performance (discover how to create an effective marketing strategy: read the article).
Artificial Intelligence Module
Artificial Intelligence (AI) is revolutionizing the way businesses interact with data, offering insights and analyses that were unthinkable just a few years ago. Rewix, with its cutting-edge vision, has integrated a powerful AI module that harnesses the power of modern Graph DB. Here's a detailed overview:
Core Artificial Intelligence Module
- Machine Learning: The AI module is capable of learning from data and user interactions, continuously improving its predictions and recommendations.
- Prediction and Analysis: Using advanced algorithms, AI can forecast future trends, user behaviors, and potential sales scenarios.
- Personalization: Leveraging data and machine learning, AI offers personalized user experiences, from product recommendations to marketing interactions.
Modern Graph DB
- Relational Data Structure: Unlike traditional databases, Graph DBs represent and store data as nodes and relationships, providing a more intuitive and flexible view of data.
- Advanced Querying: Thanks to the relational structure, queries on a Graph DB can reveal patterns, relationships, and insights that would be difficult to uncover with traditional databases.
- Scalability and Performance: Modern Graph DBs are designed to handle large volumes of data with high performance, ensuring quick responses and real-time analytics.
Integration with Other Modules and Components
- Continuous Data Flow: The AI module seamlessly integrates with all of Rewix's processes, ensuring a constant flow of data between the platform and the Graph DB.
- Automation and Optimization: Based on AI and the Graph DB, Rewix can automate numerous processes, from customer segmentation to marketing campaigns, optimizing performance and ROI.
- Actionable Insights: With the combination of AI and Graph DB, Rewix offers users detailed and actionable insights, helping businesses make informed and strategic decisions.
The integrated Artificial Intelligence module in Rewix, supported by a modern Graph DB, represents a cutting-edge solution for businesses looking to make the most of their data. This combination offers power, flexibility, and deep insights, making Rewix a leading choice in the B2B ecommerce landscape. Discover how to leverage artificial intelligence to optimize sales: read the article.
"Data Integration Hub" Module
Rewix's "Data Integration Hub" module is an advanced solution designed to facilitate data integration between the ecommerce platform and external ERP, WMS, and PIM systems. This module is based on the powerful Enterprise Service Bus (ESB) XRoads, ensuring effective bidirectional data synchronization. Here's a detailed description:
XRoads - The Enterprise Service Bus (ESB)
- Integration with Other Systems: XRoads is specifically designed to provide effective integration between a Rewix-based ecommerce platform and a generic ERP or WMS.
- Bidirectional Synchronization: It ensures bidirectional synchronization between Rewix and external systems, ensuring that data is always up-to-date and consistent across all platforms.
- Data Integrity: XRoads has been developed following key principles such as utility, accuracy, scalability, transparency, and privacy.
- Open Source: XRoads is available as open-source software, freely downloadable from GitHub, allowing partners such as system integrators and web agencies to implement the necessary integrations in their projects.
Integration with ERP, WMS, and PIM
- Continuous Data Flow: The module ensures a continuous flow of data between Rewix and ERP, WMS, and PIM systems, including products, prices, stock, customers, and orders.
- Data Transformation and Mapping: XRoads provides services such as data transformation, data mapping, incremental processing, and exception management.
- Monitoring and Control: It allows monitoring and controlling data exchange routing between services, ensuring effective data management.
Support for Graph DB
- Relational Structure: Graph DBs offer a relational representation of data, making it easy to identify patterns and relationships within the data.
- Advanced Querying: Thanks to the relational structure, queries on a Graph DB can reveal insights and relationships that would be difficult to uncover with traditional databases.
Integration with Tableau Embedded
- Advanced Analytics: Integration with Tableau allows users to perform in-depth analysis and advanced data visualizations, providing a clear understanding of key metrics and emerging trends.
Rewix's "Data Integration Hub" module, developed around XRoads, offers a powerful and flexible solution for data integration. This combination ensures that businesses can make the most of their data, improving operational efficiency and providing a high-quality customer experience.
Conclusions and Perspectives
In conclusion, within the overall B2B ecommerce ecosystem, Rewix stands out as a leading solution, offering businesses the tools and resources they need to succeed. With its combination of power, flexibility, and customer orientation, Rewix is the ideal choice for companies looking to stay at the forefront of the digital world.
With Rewix, you can achieve both process efficiency and effectiveness, implementing existing models or creating new ones.
In a rapidly evolving digital world, businesses often face complex challenges in integrating various systems and managing huge volumes of data. The lack of an effective integration solution can lead to operational inefficiencies, missed sales opportunities, and suboptimal customer experiences.
Rewix, with its advanced "Data Integration Hub" module and integration of ESB XRoads, provides a solution to these challenges. The ability to synchronize data across different platforms, use cutting-edge technologies like Graph DBs and artificial intelligence, and integrate with analytics tools like Tableau makes Rewix a leading solution in the B2B ecommerce landscape. Companies no longer have to worry about integration issues or data management; they can focus on what truly matters: growing and meeting their customers' needs.
If your company is looking for a solution that can not only address integration issues but also provide valuable insights and advanced automation, Rewix is the answer. We invite you to contact us to discover how this platform can be customized to meet your specific business needs. Don't let technological challenges hinder your success; choose Rewix and turn these challenges into opportunities.
In an era where digitalization is essential, having a reliable partner like Rewix can make a difference. Don't wait; explore the potential of Rewix today.